Epinions in [U]PC Magazine[/U]--it's the home of peer pressure!

[jkkelley]

Well, the subject publication decided to list its best 100 undiscovered sites, as well as its best 100 'discovered' sites. (As usual, it was a fairly soggy piece.) Well, Eps made the 'discovered' list under 'Shopping' with this notation:

"Epinions
www.epinions.com
Peer pressure helps you make buying decisions."

I bet that's not quite what they were hoping to hear in Brisbane.

Interpretation? One of two. Either:

a) that's a typo, and they meant to say something else, or...
b) Eps' PR problem, already pointed out by numerous smart people (I also have said it) as being one of their primary problems, is even worse than we thought.

jkk

[madtheory]

Some tag lines for the 'Peer Pressure' angle in Epinions next advertising blitz:

"Dude. Buy this if you totally want to be cool."

"What do you mean you're not going to buy that? What are you, chicken? BWAAAK! BWAAAAAAAAK!"

[magenta321]

Hmm, I guess my "You mean you don't have an MP3 player yet?" review fits into that category, but I don't think the couple of hundred other ones I wrote fit into that category.

Hmm. And here I just thought I was telling the good with the bad.

[shadow8]

More tag-lines:

"You must check this movie out. You know you want to."

"C'mon yo, but this prodcut! Everybody's doing it.